A progressive organizational approach that embraces a simple philosophy: What you feed will grow.
PART 5: Delivery/Destiny
Thought is the blossom; language the bud; action the fruit behind it. ~ Ralph Waldo Emerson
Appreciative Inquiry (AI) was founded in 1980 when then-doctoral student David Cooperrider was conducting a conventional diagnosis at the Cleveland Clinic. Cooperrider, who was so impressed by the Clinic’s success, inquired about factors that contributed to the Clinic’s strengths, not weaknesses. He was overwhelmed by the positive feedback emerging from his intervention, even though he had only asked questions relating to how the company became successful. Since then, the approach has grown in depth and scope and has been used as a philosophy and methodology for embracing and causing transformational change in many global organizations, including governmental and international governing bodies. The process comprises four steps, or the “4 Ds”: Discovery, Dream, Design and Destiny.