Cracking the Leadership Code

A journey through Leadership

If you Google the words “leader” and “leadership”, there are 534 million results. That’s an awful lot of information. If you Google the word “subordinate” there are about than 25 million results. So, almost 20 times more has been written about leadership than about being a good subordinate. Maybe we have identified the crux of the leadership challenge — not enough followers!

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Written By

Dr. David (Dave) O. Ulrich, PhD, is Rensis Likert Collegiate Professor of Business Administration and Director, Human Resource Executive Program, University of Michigan. He is also a Partner, the RBL Group.

Norm Smallwood

Written By

Norm Smallwood is a partner and co-founder of the RBL Group, a leadership development and human resource education consultancy. He is a co-author of numerous renowned leadership books including Results Based Leadership and Why the Bottom Line Isn’t and The Leadership Code.


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