Innovate or Die

“Innovate or die!” is a common refrain heard in organizations today. In order to stay competitive and viable, organizations need to continually come up with new products, new services, and reconsider organizational practices. Because in the absence of innovation, organizations become stale, rigid and increasingly irrelevant. So how does a company build a culture that promotes innovation? What organizational practices foster the creativity and adaptability needed to navigate the whitewater of competitive strategy?

Innovation involves two main components: creativity and implementation. Creating a culture of innovation requires that your work environment nurture creativity by fostering expansive thinking, experimentation and an acceptance of failure. Only then will employees feel comfortable trying to come up with new, inventive ideas. But that’s not enough. The culture must also support implementation. Having creative ideas without the ability to implement them is like having millions of dollars in a frozen bank account. The resources are there, but you can’t do anything with them.

Organizations can employ the following four practices to create a culture of innovation:

Get your FREE trial now!

Start your free 14-day trial now to read this story and

Make. Work. Better.

Already a subscriber?

Reuse and Permissions: While social sharing is permitted, unauthorized reuse or republication of any and all content is strictly prohibited. To discuss re-use of this material, please contact: ; 877-668-1945.

Dr. Jamie Gruman

Written By

Dr. Jamie Gruman is Professor of Organizational Behaviour at the University of Guelph’s College of Business and Economics. He specializes in human sustainability and productivity in the workplace, and recently published the book, Boost.


Share on facebook
Share on twitter
Share on linkedin

Related Posts

Your Workplace is a premium source of leading-edge content to help you create a thriving workplace where everyone wants to work.

Contact Your Workplace

Tel: 613-549-1222
Toll Free: 1-877-668-1945
Contact Us

Whoa! Don't Go Yet

Sign up to receive free leading-edge content about people at work.